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Duration

10 Weeks

Tuition

$3,250

 

Jan 18-Mar 22

Plus 1 other start dates

Mar 14 - May 16 2023

Commitment

Part-Time

Delivery

Live Online

Credential

Certificate

Year Founded

2012

Scholarships

yes

The Search Engine Marketing (SEM) Certificate Course is designed to introduce advanced SEM and analytics skills. Taught by professionals currently working in the industry, the course uses a collaborative, project-based learning model, that mimics what Search Engine Marketers experience in the field. By the end of the course, professionals will have hands-on experience working with Google Ads and Analytics, including advanced analysis, optimization, and campaign management.

What You’ll Learn 

  • Learn and adopt SEO best practices to ensure your website shows up in the top results of relevant searches. Then, understand how to improve your ranking by creating great copy and leveraging the right keywords.
  • Learn to leverage Google’s Ads network to drive engaged traffic to your site. You will develop a campaign, write compelling ad copy, and understand the PPC bidding system to make better use of your advertising budget.
  • Learn to effectively use Google Analytics to measure the success of your marketing activities. Understand the performance of your campaigns to drive traffic and conversions on your site, and learn key insights about your customers and their behavior.

Ready to get started?

Next Cohort: Jan 18-Mar 22

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Student Reviews (210)

BrainStation

Amazing experience

Thomas Adler

London • August 18, 2022

Graduated From

Data Science Diploma

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars

Great bootcamp. Engaging professors, up to date content, great support and overall amazing experience!

Great bootcamp. Engaging professors, up to date content, great support and overall amazing experience!

BrainStation

Great PM course

Aishwarya

April 7, 2022

Graduated From

Product Management Online

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

4 stars

Had a great time learning the core concepts for Product Management from Siddharth and Giuliano!! They broke down an incredible amount of information into well-organized lessons with real life examples, in-class group activities and two group presentati...

Had a great time learning the core concepts for Product Management from Siddharth and Giuliano!! They broke down an incredible amount of information into well-organized lessons with real life examples, in-class group activities and two group presentations. Working in groups helped add more perspective to the concepts and the feedback we received from the instructors was very valuable. This was an online course but the class structure enabled lots of interaction.

FAQ

  • Do you offer financing for tuition?

    Yes we do! We offer different payment options based on the course to make our education as accessible as possible.

  • Are computers provided?

    BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.

  • Can I just learn on my own?

    Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!

  • Who are my teachers?

    All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.

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