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Duration

1 year

Tuition

$7,467

 

Jan 16-Jan 16

Commitment

Part-Time

Delivery

Online

Credential

Certificate

Year Founded

1948

Scholarships

yes

The digital revolution and social media have dramatically impacted the public relations (PR) industry. To reflect this change and fulfill employers’ needs, the certificate curriculum has been fully redeveloped. The required courses have been revised with the most up-to-date content, including influencer relations, SEO, and analytics.

You will learn directly from practicing senior PR practitioners and benefit from their professional experience in PR strategy, working with and influencing executives, effective writing and speaking techniques, and much more.

This certificate is mostly asynchronous, so you can go at your own pace and continue to work while you learn. There are also synchronous options available so you can connect one-on-one with an instructor and fellow learners.

What You’ll Learn

  • Apply strategic PR management concepts and principles in a number of organizational settings.
  • Establish and build relationships with senior management and other program sponsors.
  • Research and evaluate PR programs.
  • Critically analyze PR issues.
  • Design, implement, and manage internal and external PR programs.
  • Write for a wide range of internal and external audiences.
  • Make effective public and business presentations.
  • Manage an organization’s relations with a wide variety of stakeholder groups.

Ready to get started?

Next Cohort: Jan 16-Jan 16

  • *Please select a subject

  • This field is for validation purposes and should be left unchanged.

By submitting your email address, you acknowledge and agree to CourseCompare.ca's Terms of Service and Privacy Policy.

Student Reviews (5)

The G. Raymond Chang School of Continuing Education, Ryerson University

Successful Career Switch

Fabienne

Toronto • June 30, 2020

Graduated From

Data Analytics Fast Track

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars
As an urban planner, I wanted to see how big data and data analytics could improve city-building methods. The Certificate in Data Analytics, Big Data, and Predictive Analytics helped me make a career switch to focus on advanced analytics in real estate.
As an urban planner, I wanted to see how big data and data analytics could improve city-building methods. The Certificate in Data Analytics, Big Data, and Predictive Analytics helped me make a career switch to focus on advanced analytics in real estate.
The G. Raymond Chang School of Continuing Education, Ryerson University

Certificate in Data Analytics

Mohammed Karim

July 22, 2019

Graduated From

Data Analytics Fast Track

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars
The Chang School’s Certificate in Data Analytics, Big Data, and Predictive Analytics has given me a unique combination of essential, hands-on skills that allows me to excel in this competitive field. I was able to make professional connections through m...

The Chang School’s Certificate in Data Analytics, Big Data, and Predictive Analytics has given me a unique combination of essential, hands-on skills that allows me to excel in this competitive field. I was able to make professional connections through my courses, both with my classmates and my instructors, who are working subject matter experts. The program allowed me to build on my computer science degree and focus on big data tools and applications. I was looking to enter a field I was passionate about and to get a job I loved doing, and the skills and knowledge I gained from this program have been at the core of my career success.

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