Ready to learn more?

Next Cohort: Jun 22-Aug 10

  • *Please select a subject

  • This field is for validation purposes and should be left unchanged.

By submitting your email address, you acknowledge and agree to CourseCompare.ca's Terms of Service and Privacy Policy.

Duration

8 weeks

Tuition

$595

 

Jun 22-Aug 10

Commitment

Part-Time

Delivery

Online

Year Founded

1908

Scholarships

no

Learn about how social media has provided new ways to create and experience media-rich narrative, as well as how the creative use of digital tools can offer exciting new possibilities for collaboration and sharing. Explore the essentials of storytelling and its use as an educational and marketing tool in this online environment. Discuss issues related to quality of content, memes, what it means to go viral and the quality of writing specific to the online environment.

What You’ll Learn

  • Reflect upon current online technologies and platforms and their suitability for narrative.
  • Read, experience, and critique nonlinear and multimodal texts.
  • Use editing, storytelling, and other narrative techniques for effective social media content creation.
  • Apply key concepts and methods related to content creation for social media platforms, while developing awareness of the different techniques required for each platform.
  • Apply strong writing, editing, and critiquing skills for social networks and digital media.
  • Choose social media communications strategies appropriate for the needs of the voluntary, public, or private sector contexts.

 

Ready to get started?

Next Cohort: Jun 22-Aug 10

  • *Please select a subject

  • This field is for validation purposes and should be left unchanged.

By submitting your email address, you acknowledge and agree to CourseCompare.ca's Terms of Service and Privacy Policy.

Student Reviews (1)

University of Alberta

Very Tough

Natalie Shorey

March 29, 2021

Graduated From

Bachelor of Science in Nursing Collaborative Program

Overall:

4 out of 5

Instructors:

4 stars

Curriculum:

4 stars

Job Assistance:

na

Very tough. It’s probably one of the most challenging and stressful degree programs at the University of Alberta. I speak of personal experience as I graduated in 2006 with BScN degree.

Very tough. It’s probably one of the most challenging and stressful degree programs at the University of Alberta. I speak of personal experience as I graduated in 2006 with BScN degree.

Other courses in Digital Marketing