Ready to learn more?
Next Cohort: Mar 24-May 26
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Duration
5 or 10 Weeks
Tuition
$3,250
Commitment
Part-Time
Delivery
Classroom
Credential
Certificate
Year Founded
2012
Scholarships
yes
The Search Engine Marketing (SEM) Certificate Course is designed to introduce advanced SEM and analytics skills. Taught by professionals currently working in the industry, the course uses a collaborative, project-based learning model, that mimics what Search Engine Marketers experience in the field. By the end of the course, professionals will have hands-on experience working with Google Ads and Analytics, including advanced analysis, optimization, and campaign management.
What You’ll Learn
- Learn and adopt SEO best practices to ensure your website shows up in the top results of relevant searches. Then, understand how to improve your ranking by creating great copy and leveraging the right keywords.
- Learn to leverage Google’s Ads network to drive engaged traffic to your site. You will develop a campaign, write compelling ad copy, and understand the PPC bidding system to make better use of your advertising budget.
- Learn to effectively use Google Analytics to measure the success of your marketing activities. Understand the performance of your campaigns to drive traffic and conversions on your site, and learn key insights about your customers and their behavior.
Ready to get started?
Next Cohort: Mar 24-May 26
By submitting your email address, you acknowledge and agree to CourseCompare.ca's Terms of Service and Privacy Policy.
Student Reviews (192)
I've had good experiences with Brainstation. I've now taken both their Data Science and Machine Learning certificate programs, and I'll be commenting on the Data Science one here.
First off, the instructors I've had have been top notch. Andrew w...
An in-demand skill, taking this course has grounded me the foundations in search marketing along with practical learning experienced in the classroom. Completing the course has helped me step into the marketing industry
FAQ
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Do you offer financing for tuition?
Yes we do! We offer different payment options based on the course to make our education as accessible as possible.
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Are computers provided?
BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.
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Can I just learn on my own?
Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!
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Who are my teachers?
All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.