Ready to learn more?
Next Cohort: Jan 21-Mar 4
4 or 10 weeks
Jan 21-Mar 4
Brainstation’s Social Media Marketing Certificate Course is designed to introduce key social media concepts, tools, and best practices. Taught by industry-leading professionals, the course uses a project-based learning model that mimics what Social Media Marketers experience in the field. Students will gain hands-on experience building measurable, end-to-end social campaigns, and working with social media management platforms including Business Manager for Instagram and Facebook, and LinkedIn Campaign Manager.
What You’ll Learn
- Developing a Strategy: Learn to define the overall goal of a social campaign with key performance indicators. Based on business goals, you’ll select your platforms and develop an understanding of what success looks like.
- Creating Campaigns: You’ll dive deep into ad platforms (such as Business Manager for Instagram and Facebook) to create your campaign, including selecting ad units, writing dynamic copy, and setting targets to minimize spend and maximize results.
- Optimizing Performance: Take a data-driven approach to social media, by learning to analyze data and adjust your campaign’s copy, spend and targeting to ensure success.
Ready to get started?
Next Cohort: Jan 21-Mar 4
Student Reviews (175)
Social Media Marketing
AnonymousToronto • November 29, 2020
Social Media Marketing Online
Last month I took the Social Media Marketing course at BrainStation. It was a 7 week online course that touched on many new and popular social media platforms. This course is great if you are an entrepreneur or looking to grow your skills within social...
Last month I took the Social Media Marketing course at BrainStation. It was a 7 week online course that touched on many new and popular social media platforms. This course is great if you are an entrepreneur or looking to grow your skills within social media.
Worth the time, bring the effort
Hadrian D'SouzaCalgary • November 27, 2020
Online Machine Learning
What a course ! 10 weeks and fast paced, this course dives right into the material. It starts with some background and builds on every class into different machine learning concepts such as Regression, Classification, Unsupervised Learning, Neural Netw...
What a course ! 10 weeks and fast paced, this course dives right into the material. It starts with some background and builds on every class into different machine learning concepts such as Regression, Classification, Unsupervised Learning, Neural Networks, Natural Language Processing and Recommender Systems. I thoroughly enjoyed seeing my ideas for my project bear fruit. It was a serious work and time commitment, which wasn't easy with a full time job. However, I came out the other side more knowledgeable and skilled. BrainStation is very responsive to questions and support. I was very fortunate to have Adam Zabrodski as an instructor. Advice: make the time to work through the concepts and notebooks again between every class to solidify the concepts - nothing beats learning as practicing.
Do you offer financing for tuition?
Yes we do! We offer different payment options based on the course to make our education as accessible as possible.
Are computers provided?
BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.
Can I just learn on my own?
Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!
Who are my teachers?
All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.