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Next Cohort: Jul 6-Jul 27

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Duration

4 or 10 weeks

Tuition

$2,450

  Toronto

Jul 6-Jul 27

Plus 2 other start dates

Jul 8 - Aug 19 2020

Aug 12 - Sep 23 2020

Commitment

Part-Time

Delivery

Classroom

Credential

Certificate

Year Founded

2012

Scholarships

yes

Brainstation’s Social Media Marketing Certificate Course is designed to introduce key social media concepts, tools, and best practices. Taught by industry-leading professionals, the course uses a project-based learning model that mimics what Social Media Marketers experience in the field. Students will gain hands-on experience building measurable, end-to-end social campaigns, and working with social media management platforms including Business Manager for Instagram and Facebook, and LinkedIn Campaign Manager.

What You’ll Learn

  • Developing a Strategy: Learn to define the overall goal of a social campaign with key performance indicators. Based on business goals, you’ll select your platforms and develop an understanding of what success looks like.
  • Creating Campaigns: You’ll dive deep into ad platforms (such as Business Manager for Instagram and Facebook) to create your campaign, including selecting ad units, writing dynamic copy, and setting targets to minimize spend and maximize results.
  • Optimizing Performance: Take a data-driven approach to social media, by learning to analyze data and adjust your campaign’s copy, spend and targeting to ensure success.

Ready to get started?

Next Cohort: Jul 6-Jul 27

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Student Reviews (123)

BrainStation

Data Science Online Course

Ahmed Hossam Mohamed

Vancouver • July 4, 2020

Graduated From

Data Science Course

Overall:

5 out of 5

Instructors:

4 stars

Curriculum:

4 stars

Job Assistance:

na

Overall, I thought the program was great. It was very useful for utilizing live lectures (with an option of going on campus as well) where there is always the live interaction component, the engagement of asking questions, and specially getting quick a...

Overall, I thought the program was great. It was very useful for utilizing live lectures (with an option of going on campus as well) where there is always the live interaction component, the engagement of asking questions, and specially getting quick answers is much more efficient than looking up questions online, which saves a lot of time. Overall, it is a different experience than a Bootcamp or a MOOC (These are great for building up the basic skills). Brainstation program gave me the opportunity to apply my skills, get evaluated on the spot, and communicate closely with more experienced members of the field, which gave me a great boost of confidence to know what to expect going forward in the career.

The most important stage in the Data Science methodology is Understanding, Pre-processing, and Transforming data. I have been heavily involved in topics that include utilizing Python for cleaning, and exploration of Data (formatting types, identifying outliers, dealing with missing data etc.), and other topics that focuses on Statistics, Probability and Hypothesis testing (A/B testing), and how they can all be brought together using Python Libraries and algorithms, to be later fed into a Machine Learning model

Creating my Machine Learning models including different Regressions, and Classifications (Naiive Bayes/Decision Trees/Random Forests) and using Neural Nets, was very rewarding, and was accompanied with Statistical Evaluations including Hypothesis Testing (T tests, P values etc.). My favorite part was to bring the entirety of the model, and shine its significance with delivering Data Stories and Insights, through interpretation of different variables, and comparing various measures (R2, MAE, MSE etc.).

In conclusion I highly recommend the program, but definitely it is recommended to have basics of Python and Statistics to dive into the course smoothly (They also provide some pre-requisites preparation course that come free with the course)

Good-luck and Happy Learning!

BrainStation

Loved Product Management

Tomy Reyes

Vancouver • July 3, 2020

Graduated From

Product Management

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

na

I came into this course quite excited to expand my knowledge on product management. I currently work within a scrum team as a developer and I believed I would come out of this course with a greater perspective of the overall product process.

I ...

I came into this course quite excited to expand my knowledge on product management. I currently work within a scrum team as a developer and I believed I would come out of this course with a greater perspective of the overall product process.

I enjoyed all of the classes during this 10 week part-time program but if I were to choose a handful of topics we went over that were my favourite they would be learning how to define a value proposition, learning about Scrum and Kanban, how to build an MVP and how to build a roadmap for a product.

Throughout this course, each of us created and presented on a product while having the opportunity to learn from each other and apply what we learned in the classroom. I was really impressed the products my peers created and I was also impressed by the feedback I received from our instructor, Stewart Rogers.

Overall, I believe this course has been really beneficial to me and I can definitely take many of the ideas and lessons I learned to my day to day life as a developer. Stewart's experience in Product Management makes this class incredibly engaging. He was able to provide really great feedback and share stories and external resources to help articulate the course content further.

FAQ

  • Do you offer financing for tuition?

    Yes we do! We offer different payment options based on the course to make our education as accessible as possible.

  • Are computers provided?

    BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.

  • Can I just learn on my own?

    Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!

  • Who are my teachers?

    All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.

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