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Duration

7 weeks

Tuition

$187

 

Mar 8-Apr 19

Commitment

Part-Time

Delivery

Online

Year Founded

1967

Scholarships

no

Written and visual content is everywhere. Anyone can post on Facebook, tweet on Twitter, upload to Instagram or publish on a website or blog. What is it that sets ordinary material apart from engaging, impactful content marketing that resonates with customers, differentiates brands and drives sales? A solid strategy. Our Content Strategy course teaches you how to build an actionable content plan that aligns effectively with target audiences and business goals. Practice bringing that strategy to life for a wide range of topics, formats and distribution channels.

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Next Cohort: Mar 8-Apr 19

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Student Reviews (5)

George Brown

Film production

Marco Sabatino

Toronto • January 25, 2021

Graduated From

Video Design & Production Program

Overall:

4 out of 5

Instructors:

5 stars

Curriculum:

3 stars

Job Assistance:

4 stars

Great program. I applied 4 years after graduating from a graphic design program. Application process was straightforward and asked for short video answering what my favourite movie was and why but I think they recently added a video submission, so get ...

Great program. I applied 4 years after graduating from a graphic design program. Application process was straightforward and asked for short video answering what my favourite movie was and why but I think they recently added a video submission, so get your reel together. Since graduating I've worked on sets in Toronto and done freelance ad content for a few different agencies.

George Brown

Could have been much better, if only…

Anonymous

Toronto • September 16, 2019

Graduated From

Information Architecture

Overall:

1 out of 5

Instructors:

1 stars

Curriculum:

2 stars

Job Assistance:

na

I took the IA course as a continuing education course; it could have been so much better. We had to submit group work, group work is rarely very rewarding or "fun." The course was not very well structured. We submitted homework every week for the durat...

I took the IA course as a continuing education course; it could have been so much better. We had to submit group work, group work is rarely very rewarding or "fun." The course was not very well structured. We submitted homework every week for the duration of 6 weeks, no one received a grade or a review on the homework submitted...ever. The final homework assignment was submitted and once again, zero feedback regarding grading or comments on how anyone taking this course could improve? The instructor, Darren was MIA when you emailed him for information, no response to emails. No feedback on our final assignment. Everyone in the group received the same mark regardless of the individual's participation. I would not recommend this course.

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