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Tuition

$2,950

  Toronto

Oct 15-Dec 5

Commitment

Part-Time

Delivery

Classroom

Year Founded

2017

Average Class Size

10

Scholarships

no

Product Faculty offers Toronto’s most intimate and hands-on masterclass in basic and advanced product management topics for aspiring PM stars. The course focuses on the practical application of PM concepts, including user experience research, design tools and critical business skills used by leading product managers across Canada and beyond.

This 10-student, in-person class ensures each student gets one-on-one support to master key concepts and mentorship to apply learnings in their role. The class is designed to start from the basics and cover advanced PM topics with a focus on practical application and research.

Each Masterclass is hand-picked to ensure discussions are rich and curated. Graduating students join alumni working at Toronto’s best startups. Students form a close-knit group and through alumni events are encouraged to keep in touch past the end of every cohort.

Classes are offered part-time, on week-nights to ensure they fit your work schedule. Classes are capped at 10 students, with each student receiving up to 3 hours of 1:1 mentorship outside of class.

What You’ll Learn

  • Strategy development
  • Strategy execution
  • Product roadmaps
  • User personas
  • Key communication skills
  • Product market fit
  • Choosing metrics that matter
  • Essential business skills
  • Usability testing

About the Instructors

Moe Ali, PM Lead Instructor

Moe Ali has worked in key product management roles for companies such as Apple, Loblaw Digital and LookBookHQ. Moe was previously the lead instructor for Product Management at BrainStation and has been a guest lecturer at Product School in San Francisco.

Moe’s background as a University of Waterloo engineering graduate, combined with his MBA from Queen’s University, has allowed him to develop a deep understanding of how product management, business and technology can intersect to create explosive results for organizations of every kind.

Samantha Yuan, Product Design Instructor

Samantha is a Sr. Product Designer working at the high-profile Garage team at Shopify’s R&D office in Toronto. Prior to working at Shopify Samantha was the Lead Product Designer for online grocery service Click and Collect at Loblaw Digital.

Samantha has a Master’s of Applied Science in Systems Design Engineering from the University of Waterloo where she focused on Human Factor research.

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Next Cohort: Oct 15-Dec 5

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Student Reviews (4)

Product Faculty

An amazing personalized experience

Toronto •

Graduated From

PM MasterClass

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars
10 people in class which makes it super personalized and intimate. Moe gives real life examples from his experience which are so raw and true of how the product management landscape really is vs just what’s on the books. And Moe is an amazing teacher wh
10 people in class which makes it super personalized and intimate. Moe gives real life examples from his experience which are so raw and true of how the product management landscape really is vs just what’s on the books. And Moe is an amazing teacher who is really attentive and supportive with job searching. Highly recommend if you’re a founder or making a career switch.
Product Faculty

The product management course that we all need

Toronto •

Graduated From

PM MasterClass

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars
Being a new product manager is not easy - essentially you are no different than a scientist, 99% of the time you venture into uncharted land via the numerous tests and experiments that you run, trying to find the right insight that points to the right dir
Being a new product manager is not easy - essentially you are no different than a scientist, 99% of the time you venture into uncharted land via the numerous tests and experiments that you run, trying to find the right insight that points to the right direction in your quest of finding product-market fit. By nature, the PM craft is highly variant - there is no one set-in-stone answer and all one can do is to continuously test and iterate product hypothesis, while learn and experience thru trials and errors. Just imagine the confusion and the frustration that comes with it, and that's why I believe having an experienced mentor is important for any new product manager. For this reason, I am extremely glad and thankful that I attended Product Faculty's inaugural cohort and met Moe, my mentor and coach in the discipline of product management. Product Faculty's class are small by design - every cohort allows only 10 students maximum - and because of this, it allows and encourages all students to engage into intelligent discussions on product concepts every class. Moe would use numbers of examples - ranging from the mega unicorns to small local startups - to illustrate and simplify complicated concepts, and students would get to apply their learnings in real life projects. Whether its a class exercise or a final project that puts everything together, there is simply no shortage of practice opportunities which I think is critical to master the product management craft. Lastly, each class would also feature guest speakers (i.e. product managers from notable companies, founders, tech recruiters etc.) who would share their insights on various topics related to the tech industries. These opportunities are hard to come by, but only made possible thanks to Moe's carefully crafted syllabus, dedication to his students' success, as well as his connections. Today I enjoy a fulfilling and successful career in product management thanks to Product Faculty's teachings, and I am proud to be able to call Moe my mentor and my friend.

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