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Next Cohort: Feb 3-Feb 10

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Duration

2 or 5 days

Tuition

$1,650

  Vancouver

Feb 3-Feb 10

Commitment

Part-Time

Delivery

Classroom

Year Founded

2012

Scholarships

yes

Learn effective PPC (Pay-Per-Click) advertising. With over 45 percent of the global online advertising market, Google’s advertising products are essential for any business to reach customers. BrainStation’s Google AdWords training is an intensive course designed to equip individuals with proficient marketing skills on the AdWords platform. Taught by Instructors who are experts in the field, you and your team will not only master fundamental skills within the AdWords platform, but gain experience analyzing returns and optimizing campaigns.

What You’ll Learn
  • AdWords Foundations: Develop an understanding text-based and display ads, including the foundations of impactful ad copy, and how to structure effective campaigns using Google AdWords.
  • Keyword Research and Ad Features: Implement keyword research to make data-driven decisions when structuring your campaign. Leverage geo-targeting and goals to add value and measure performance.
  • Optimization and Tools: Improve campaign engagement by applying best practices and concepts, such as negative keyword research. Learn how to integrate AdWords into Google Analytics, and use additional tools, including AdWords Editor, to manage campaigns.

Ready to get started?

Next Cohort: Feb 3-Feb 10

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Student Reviews (16)

BrainStation

Real-World Experience!

Toronto •

Graduated From

Social Media Marketing

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars

I have nothing but positive things to say about BrainStation! I took Social Media Marketing and loved it. The learning environment is dynamic and collaborative. We worked in groups to develop social media campaigns that mirrored real-world projects of

I have nothing but positive things to say about BrainStation! I took Social Media Marketing and loved it. The learning environment is dynamic and collaborative. We worked in groups to develop social media campaigns that mirrored real-world projects of the same nature. Our instructor, Francesca, was a social media marketing expert who taught us the skills we would need to succeed in this field. She was always available for questions, help and support. I highly recommend this course and BrainStation for anyone who wants practical, hands-on experience that will prep them for the real world.

BrainStation

Great course!

Toronto •

Graduated From

Search Engine Optimization

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

na

Very good course overall. Gives you a good idea of how SEO works even if you have no background on it. There is a lot of content but the pace is not too fast and the instructor always clarifies any questions.

Very good course overall. Gives you a good idea of how SEO works even if you have no background on it. There is a lot of content but the pace is not too fast and the instructor always clarifies any questions.

FAQ

  • Do you offer financing for tuition?

    Yes we do! We offer different payment options based on the course to make our education as accessible as possible.

  • Are computers provided?

    BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.

  • Can I just learn on my own?

    Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!

  • Who are my teachers?

    All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.

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