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Next Cohort: Sep 10-Dec 10

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Duration

12 weeks

Tuition

$567

  Vancouver

Sep 10-Dec 10

Commitment

Part-Time

Delivery

Classroom

Year Founded

1960

Scholarships

no

Facebook. Instagram. YouTube. Blogs. Everyone is buzzing about how these free social networking sites can be powerful marketing tools for your small business. But where do you start? What’s the right approach for you? In this course you will delve into the major Internet-based social media, the technology, interface, algorithms and etiquette. The focus will be on learning to use social media as a marketing tool to establish and maintain your small business’ online presence. At the end of the course you will have designed a social media marketing strategy, presented it and have it ready to implement for your small business.

Upon successful completion of this course, the student will be able to:

  • Define traditional marketing methods and new media marketing methods, and understand the difference between them.
  • Assess which popular social media tools will work best to market your small business and understand best practices when using them.
  • Construct a social media marketing plan for a business, plus a calendar which will drive your future social media marketing.
  • Be able to clearly define best practices and understand the etiquette of each of the major social networks.

Ready to get started?

Next Cohort: Sep 10-Dec 10

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Student Reviews (3)

British Columbia Institute of Technology

Applied analytics certificate

Vancouver •

Graduated From

Applied Data Analytics

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars

Practical, job-focused skills designed to get you a job in the field faster. That's what BCIT promises and that's what I got when I enrolled in the analytics program.

Practical, job-focused skills designed to get you a job in the field faster. That's what BCIT promises and that's what I got when I enrolled in the analytics program.

British Columbia Institute of Technology

Resume booster

Vancouver •

Graduated From

Applied Data Analytics

Overall:

4 out of 5

Instructors:

4 stars

Curriculum:

4 stars

Job Assistance:

5 stars
This program helped me get my resume in good shape for new job opportunities in the analytics industry. I was a marketer, so the combination of marketing work experience and analytics skills made finding good work relatively easy. Having said that, thi...
This program helped me get my resume in good shape for new job opportunities in the analytics industry. I was a marketer, so the combination of marketing work experience and analytics skills made finding good work relatively easy. Having said that, this program won't set you on the PhD track. It's a lot of excel work and all very applied in nature. If you want to learn big data and programming then I'd strongly recommend looking elsewhere. Probably 90% of the class had an IT or business background coming into the program, so some work experience will help you out.

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