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Next Cohort: Nov 12-Nov 13

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Duration

2 days

Tuition

$1,995

  Vancouver

Nov 12-Nov 13

Commitment

Part-Time

Delivery

Classroom

Year Founded

1956

Scholarships

no

This course provides a comprehensive look at social media within a business context. Discover the dynamics that are driving online communications. Explore a range of social media channels and tools, and evaluate the opportunities and potential challenges of each. Embrace the power of social media to boost community engagement and achieve organizational objectives.

What You’ll Learn 

  • Learn best practices for primary social media platforms
  • Navigate thorny issues like risk, security and privacy
  • Explore mechanisms for increasing visibility, trust and engagement
  • Develop a social media toolkit
  • Brand consistently while respecting the norms of each social channel
  • Integrate social media with other marketing initiatives

Ready to get started?

Next Cohort: Nov 12-Nov 13

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Student Reviews (1)

UBC Sauder School of Business

Great community

Stuart Bell

Vancouver • July 10, 2020

Graduated From

Change Management

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

na

Sauder gets 5-stars from me. Great international faculty and a strong community of business professionals. My firm covered the costs of the change management program but I would have happily paid for it myself.

Sauder gets 5-stars from me. Great international faculty and a strong community of business professionals. My firm covered the costs of the change management program but I would have happily paid for it myself.

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