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Next Cohort: Sep 5-Aug 30
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Duration
12 months
Tuition
$4,347
Commitment
Full-Time
Delivery
Classroom
Credential
Certificate
Year Founded
1967
Scholarships
no
The Strategic Relationship Marketing graduate certificate program in Toronto provides students with the foundational knowledge and applied skills that employers value in the area of marketing, with a focus on Customer Relationship Marketing (CRM) and Customer Experience (CX) strategies and techniques.
Key areas covered in the program include database marketing strategy, loyalty marketing, marketing research, omnichannel marketing, marketing automation of email, social media and online content for personalized customer journeys, and marketing analytics and measurement. In the final semester, students work on a capstone project based on a real business situation.
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Next Cohort: Sep 5-Aug 30
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Student Reviews (9)
Teacher was excellent and coaching modules were well organized. George Brown campus is in the heart of Toronto. Feels like a real college with many student services, restaurants and places to study. I did my course online but I am going to continue in...
This program is all hands-on all the time. The lessons and strategies I learned in the classroom helped prepare me for the exact challenges I faced in the classroom. Instructors were dedicated and empathetic. Best of all, there were more available fiel...