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Next Cohort: May 6-Apr 25
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Duration
1 year
Tuition
$4,398
Commitment
Full-Time
Delivery
Classroom
Credential
Graduate Certificate
Year Founded
1967
Scholarships
yes
The curriculum in this graduate certificate program focuses on digital strategy development, an area of the industry where there is a shortage of trained professionals. The program will deepen the students’ marketing communications skills and develop new skills in planning and implementing Integrated Marketing Communications campaigns. Students learn how to utilize interactive tools to develop customer-focused interactive marketing programs as well as web analytics to predict and measure the success of web and social media campaigns. Hands-on practical experience is gained through an agency model where students work to solve real challenges from real clients, followed by a 6-week work placement.
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Next Cohort: May 6-Apr 25
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Student Reviews (4)
The most valuable experiences I gained from my college education, were how to work well in teams, how to analyze information, and how to read my audience. Superb experience learning here.
The instructors, staff and classmates were super friendly and respectful. The campus was very clean and organized. I really enjoyed learning here. Choosing St Lawrence was the best decision. I learned so much and found a job at a great spa after I gr...