Ready to learn more?
Next Cohort: Jul 7-Sep 8
Jul 7-Sep 8
Jul 8 - Sep 9 2020
Jul 12 - Aug 16 2020
Aug 10 - Oct 26 2020
Aug 22 - Sep 26 2020
Brainstation’s Digital Marketing course is tailored to beginners who want to learn how to stand out digitally, whether it be for their business or personal brand. The part-time course breaks down digital marketing into four components, with each section led by an industry expert: Branding & Strategy, Owned, Paid & Earned Media, E-Mail Marketing, and Analytics.
Throughout the course, students will be given a project to apply each lesson’s key learnings, thereby giving them the opportunity to build out a comprehensive Digital Marketing Campaign to showcase their new skills.
The course is hands-on and focuses on active learning, whether it be through case-based learning or team project work. By the end of the course, students will have a solid understanding of the core fundamentals of building Digital Marketing Campaigns – from performing a SWOT analysis to building a social media content calendar to learning how to make SEO recommendations.
What You’ll Learn
You’ll learn how to create a comprehensive digital marketing campaign using industry tools and a defined content strategy.
- Brand Strategy: How to define your brand.
- Social Media: An overview of the various platforms and strategies, both organic and paid.
- E-mail Marketing: Build targeted campaigns and learn about CASL compliance.
- Search Engine Optimization: How to build an SEO strategy.
- Search Engine Marketing: Create paid search and display campaigns with Google AdWords.
- Analytics: How to collect data and make strategic decisions using Google Analytics.
Ready to get started?
Next Cohort: Jul 7-Sep 8
Student Reviews (120)
Data Science Online Course
Betina NgVancouver • July 1, 2020
Data Science Online
I took the 5 week part time Data Science Online Live course at BrainStation. Overall it was a great experience and I definitely completed the course feeling more knowledgeable about python and the data science field. I went into the course with 0 pytho...
I took the 5 week part time Data Science Online Live course at BrainStation. Overall it was a great experience and I definitely completed the course feeling more knowledgeable about python and the data science field. I went into the course with 0 python knowledge, just some brief computer science introduction courses from the past. It was definitely a challenging course, but the instructors were really helpful in my learning experience.
The final project really tested your knowledge on what you have learned and definitely helped me with the learning process. Python and data science requires a lot of practice and I really enjoyed all of the exercises that were provided.
BrainStation’s program was also really organized and I enjoyed having the different workbooks in advance so we can do some pre-reading prior to the class. Communication through Slack with the instructors and program coordinators was also really helpful!
Mae WoodsVancouver • July 1, 2020
Going into this course I knew nothing about Product Management. By the end of the course, I feel like I had learned so much. The online learning environment is easy to follow and flexible. I would definitely take another course with Brainstation....
Going into this course I knew nothing about Product Management. By the end of the course, I feel like I had learned so much. The online learning environment is easy to follow and flexible. I would definitely take another course with Brainstation.
Do you offer financing for tuition?
Yes we do! We offer different payment options based on the course to make our education as accessible as possible.
Are computers provided?
BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.
Can I just learn on my own?
Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!
Who are my teachers?
All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.