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Next Cohort: Jan 18-Feb 22

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Duration

5 weeks

Tuition

$3,150

  Toronto

Jan 18-Feb 22

Plus 2 other start dates

Jan 20 - Mar 30 2020

Mar 1 - Mar 29 2020

Commitment

Part-Time

Delivery

Classroom

Credential

Certificate

Year Founded

2012

Scholarships

yes

Brainstation’s Digital Marketing course is tailored to beginners who want to learn how to stand out digitally, whether it be for their business or personal brand. The part-time course breaks down digital marketing into four components, with each section led by an industry expert: Branding & Strategy, Owned, Paid & Earned Media, E-Mail Marketing, and Analytics.

Throughout the course, students will be given a project to apply each lesson’s key learnings, thereby giving them the opportunity to build out a comprehensive Digital Marketing Campaign to showcase their new skills.

The course is hands-on and focuses on active learning, whether it be through case-based learning or team project work. By the end of the course, students will have a solid understanding of the core fundamentals of building Digital Marketing Campaigns – from performing a SWOT analysis to building a social media content calendar to learning how to make SEO recommendations.

What You’ll Learn

You’ll learn how to create a comprehensive digital marketing campaign using industry tools and a defined content strategy.

  • Brand Strategy: How to define your brand.
  • Social Media: An overview of the various platforms and strategies, both organic and paid.
  • E-mail Marketing: Build targeted campaigns and learn about CASL compliance.
  • Search Engine Optimization: How to build an SEO strategy.
  • Search Engine Marketing: Create paid search and display campaigns with Google AdWords.
  • Analytics: How to collect data and make strategic decisions using Google Analytics.

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Next Cohort: Jan 18-Feb 22

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Student Reviews (64)

BrainStation

UX/ Product Management/ Digital Marketing

Vancouver •

Graduated From

Digital Marketing Diploma

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

na

I’ve taken 3 courses at Brainstation (UX, Product Management and Digital Marketing) I loved them all. First of all, Slack is the main communication tool which you get to learn how to use and it is really beneficial for the professional work life. The...

I’ve taken 3 courses at Brainstation (UX, Product Management and Digital Marketing) I loved them all. First of all, Slack is the main communication tool which you get to learn how to use and it is really beneficial for the professional work life. There’s usually 2 instructors, as one of them teaches the other one takes down notes and shares the highlighted info and important links on Slack. I was a beginner in the tech world when I took these courses and I noticed that instructors tried their best to arrange the phase of the classes quite well to be able to teach everyone at all levels. Hands on projects are really fun to work on. Most importantly, network! You do not only get to meet brilliant people from different industries in the class, but you also have a life time access to BrainStation’s network which supports its students as much as possible! I took Digital Marketing course as an online live course which saved me so much time on commuting and provided me with the comfort level of travelling and attending the classes across the world. Pls do not hesitate to reach out to me if you have any questions

BrainStation

Data Science

Graduated From

Data Science Online

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars

I had a fantastic experience taking the online Data Science course at BrainStation. The classes were engaging, the instructors are friendly and knowledgeable, and the support network is fantastic (everyone, from our instructors, classmates, to our lear...

I had a fantastic experience taking the online Data Science course at BrainStation. The classes were engaging, the instructors are friendly and knowledgeable, and the support network is fantastic (everyone, from our instructors, classmates, to our learning experience coordinator to the entire Campus Support team). There was a lot of content, and the pacing was good.

Data Science & Python required hands-on training, and I felt how the classes were structured provided me with precisely that. The project was also a great tool for me to apply what I've learned: from setting up a Jupyter notebook, to importing data, utilizing Pandas, cleaning data, creating a modelling hypothesis to testing the hypothesis, and plotting data graphs.

Prior to deciding to take the BrainStation course, I was considering doing either a Coursera or an edX course. I am pleased that I've decided to go with BrainStation, as the engaging, hands-on format is what I needed to learn such a complex subject. I am able to freely ask questions during class, on Slack, and my instructors are very responsive.

I'd definitely recommend anyone who are looking for great data science courses / certification classes to take the Data Science certificate course with BrainStation! I've also taken the Product Management certificate course with BrainStation in the past and that was also fantastic. i'd recommend anyone who are looking to break into tech, to consider taking classes at BrainStation (online or in-person).

FAQ

  • Do you offer financing for tuition?

    Yes we do! We offer different payment options based on the course to make our education as accessible as possible.

  • Are computers provided?

    BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.

  • Can I just learn on my own?

    Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!

  • Who are my teachers?

    All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.

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