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Next Cohort: Apr 4-May 9

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Duration

5 weeks

Tuition

$3,150

  Toronto

Apr 4-May 9

Plus 2 other start dates

Apr 7 - Jun 9 2020

May 24 - Jun 21 2020

Commitment

Part-Time

Delivery

Classroom

Credential

Certificate

Year Founded

2012

Scholarships

yes

Brainstation’s Digital Marketing course is tailored to beginners who want to learn how to stand out digitally, whether it be for their business or personal brand. The part-time course breaks down digital marketing into four components, with each section led by an industry expert: Branding & Strategy, Owned, Paid & Earned Media, E-Mail Marketing, and Analytics.

Throughout the course, students will be given a project to apply each lesson’s key learnings, thereby giving them the opportunity to build out a comprehensive Digital Marketing Campaign to showcase their new skills.

The course is hands-on and focuses on active learning, whether it be through case-based learning or team project work. By the end of the course, students will have a solid understanding of the core fundamentals of building Digital Marketing Campaigns – from performing a SWOT analysis to building a social media content calendar to learning how to make SEO recommendations.

What You’ll Learn

You’ll learn how to create a comprehensive digital marketing campaign using industry tools and a defined content strategy.

  • Brand Strategy: How to define your brand.
  • Social Media: An overview of the various platforms and strategies, both organic and paid.
  • E-mail Marketing: Build targeted campaigns and learn about CASL compliance.
  • Search Engine Optimization: How to build an SEO strategy.
  • Search Engine Marketing: Create paid search and display campaigns with Google AdWords.
  • Analytics: How to collect data and make strategic decisions using Google Analytics.

Ready to get started?

Next Cohort: Apr 4-May 9

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By submitting your email address, you acknowledge and agree to CourseCompare.ca's Terms of Service and Privacy Policy.

Student Reviews (70)

BrainStation

My love story with Brainstation

Clemence de Robert

March 30, 2020

Graduated From

User Interface Design Online

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

na

I have taken 2 courses at Brainstation:
- the UX Design course (part time) on the Toronto campus
- the UI Design course (part time) online.
With only 30 hours of class each, these classes will give you enough knowledge and practice to...

I have taken 2 courses at Brainstation:
- the UX Design course (part time) on the Toronto campus
- the UI Design course (part time) online.
With only 30 hours of class each, these classes will give you enough knowledge and practice to learn how to learn everything on your own !

The first course allowed me to do a complete career change, I switched to a UX role right after the course and after 1 year, I was confident enough to quit my job and work as a freelancer. I always found jobs easily and was able to apply the skills I learned in my day-to-day work.
I was happy to come back to school for the UI course because it was complementary from what I had learned previously and because I trust their education process.

Brainstation is focussed on delivering a maximum value to student in a minimal time, their courses are focussed on practical exercises, and their content is always up-to-date with the latest industry trends.

I would recommend these courses to anyone interested in working as a UX/UI designer

(* however, I think the class on campus adds a lot more value than the online class, because of all the interactions we get with other students and the teacher)

BrainStation

BrainStation: Digital Marketing

Max Smillie

Toronto • March 29, 2020

Graduated From

Digital Marketing

Overall:

5 out of 5

Instructors:

5 stars

Curriculum:

5 stars

Job Assistance:

5 stars

I recently completed BrainStation's online Digital Marketing Course. The instructor was awesome and by the end I was so excited to share my final presentation with the class. The skills we used were very applicable for my current work and helped me imp...

I recently completed BrainStation's online Digital Marketing Course. The instructor was awesome and by the end I was so excited to share my final presentation with the class. The skills we used were very applicable for my current work and helped me improve my resume.

FAQ

  • Do you offer financing for tuition?

    Yes we do! We offer different payment options based on the course to make our education as accessible as possible.

  • Are computers provided?

    BrainStation courses are BYOL (bring your own laptop). This allows you to complete homework in the comfort of your own home and to become comfortable with your machine to continue your learning beyond completion of the course.

  • Can I just learn on my own?

    Ultimately people are social learners, there is nothing that can substitute a classroom of students as eager to learn as yourself. It may take you years to learn something on your own without proper guidance. At BrainStation we have industry experts that condense years of learning into a matter of weeks and provide resources to support you beyond graduation as well!

  • Who are my teachers?

    All of the teachers at BrainStation are experts in their respective disciplines and bring extensive real world experience into the classroom. Simply put, you are learning from the best and brightest. Most importantly, everyone at BrainStation is extremely passionate about education and empowering our students.

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