Global Hospitality Operations Management

With this eight-month graduate certificate program, you will discover a world of opportunity in this multibillion-dollar hospitality industry that is fuelled by the delivery of outstanding service. Learn all you need to know about the business of hospitality and tourism and gain an understanding of key business practices in operations management, revenue management, and marketing techniques.

The program will focus on developing your core skills in service design, delivery, and experience. You will learn to link service design directly to the consistent delivery of business processes and systems used by organizations across the globe. Throughout the program, you will learn from industry leaders and educators while using state-of-the-art labs, business case studies, and field work projects to enhance your expertise.

Fieldwork is an integral element of your program, providing a way to integrate classroom learning with real business situations. You’ll benefit from 150 hours in a professional setting. This component is critical to your success and is a requirement to graduate.

As a graduate, you will have the opportunity to pursue an MBA degree in one of the leading Hotel and Tourism Management schools in the world – IMI International Management Institute, Switzerland. Once you have completed the Global Hospitality Business Development program at Seneca, you can apply to IMI for one term (11 weeks) to complete the MBA program and further progress within your management career in the industry.

What You’ll Learn

• Support operations management by taking into account economic, political, social, global, and intercultural factors that influence the design, development, and implementation of service processes, marketing strategies, customer retention, and sales programs.
• Use qualitative and quantitative metrics to recommend services marketing and sales strategies in a global context.
• Inform financial decision-making that complies with jurisdictional practices.
• Recommend strategies to maintain efficient, safe, secure, accessible, and healthy hospitality and tourism operations that reduce risk and comply with jurisdictional legislation and legal obligations.