Product Management 101: Essential Reading for Beginners

Last updated June 13, 2018

What does it take to succeed as a product manager? In what isn’t your typical course syllabus, we’ve gathered answers to this question from leading product minds around the world. You won’t find any textbooks here – just bite-sized, first-person, accounts of the technical skills, design principles and business thinking required to master this enormously interdisciplinary role.

Product Management

Courtesy of Josh Elman, Partner at venture capital firm Greylock. 

User Experience

User (un)friendly design, as seen in “The Design of Everyday Things” by Donald Norman. 

Business Strategy & Planning

The “feedback loop,” as described in “The Lean Startup” by Eric Ries. 

Course Compare will be adding to this and other “101” posts across a range of tech disciplines. Let us know in the comments section if you have essential reading for aspiring product managers to add to this list.

Ready to pivot or take the next step in your career? Explore Canada’s leading product management courses to get certified in this growing field. 

Robert Furtado Founder & CEO

Robert Furtado is the founder & CEO of His writing and commentary about higher education, technology and careers has appeared in Global News, the Toronto Star, The National Observer, MoneySense, University Affairs, Strategy Magazine, The Logic and dozens of other publications across Canada and the United States.

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